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How Web Maintenance Team Can Be Very Important?

11/12/2012 16:24

It’s usually that people have to spend a lot of time and money to set their website up and get it goes exactly the way they want it. Therefore, why do web owners need to worry about finding someone to take care of your web maintenance? Why is web maintenance team such a big deal? Does the maintenance part of a website really matter? The answer for all such questions can be clearly YES. Let me explain some points that may help web owners understand why we need the web maintenance process.

The first point that is search engines want to have fresh websites in search result. Some years ago, people prefer to build up static website. However, the days of being able to create a static website and expecting it to rank well with search engine are over. Nowadays, if you want your service can be found at the top of the search results, you have to update your website content frequently, and you've got to do it on a regular basis. However, most of web owner don’t have time to do that. So, that's where professional website maintenance services come in! These web services companies specialize in taking your raw information -- like a new blog post, promote services or build up an idea for a new landing page. So, you don't have to pay extra cost to hire a SEO company. Because they have very good skills & experience about web maintenance, they can get everything goes smoothly without asking you a ton of questions. With this way, you can save time to take care of all your other responsibilities and know that your website is going to be just as fresh as the search engines want it to be.

Besides, instead of trying to figure out how to build up new cool feature yourself, you can simply turn your requirement to your web maintenance team. You can tell them what you're looking for, what you expect to see and have them figure out how to do it. You can also give them free reign to pitch ideas that mesh with your brand. Just imagine that you need a new design template but don’t have web maintenance team. Of course, in this situation, you have to go around and find out web design providers; and then wait for web design quotes from them before the task can be processed. It will clearly take time or even a lot of time to get such simple task done. However, in the case you have a web maintenance team, they will make your ideas come real on reasonable period of time.

The second point that is your visitors expect new features & new content. As much as you want to beat the search engines algorithm, you can't forget about your real visitors! Real visitors are potential client of your services. If you want to encourage people to make visiting your website a part of their regular routines, you've got to keep things fresh and new. In other words, you have to provide them with value contents or useful services. In recent years, people get tired of seeing the same old thing or SPAM content over and over again. Therefore, web owner should stay way from that mistake. You must remember that visitors want to see new information once they go back to check out your site.

Finally, most of web owners may never realize there's some otherwise problem. This is usually available as an extra cost service. Be honest, how often do you go on your OWN website? It clearly that most of web owners don’t have time to keep up their website 24/7. Therefore, if there was a problem, you may not be sure to realize it on time. How embarrassed would you be if a customer had to contact & tell you about it? Even worse, your sales or services can miss out on before you found out about the problem. However, if you had a great web maintenance team, that would never happen or at least you can prevent it happen at very slow rate! That's because it's their job to monitor your site for problems. They have good experience & skill to keep tract your site. If there some problems pops up, they can fix it quickly, before it turns into a major disaster.

How to use article to build up back link effectively?

23/11/2012 15:03

I have heard this question many times from some guys who want to build back link from article submission. All SEOer know that back links from articles is really solid and useful for a website marketing. However, building backlink from article is not easy at all. It will take time for you to write, and then get approve from article editor. Therefore, today I would like to share some tips that may help you to get effective back links from article submission.

Firstly, pick up a topic and write an article: this process is take a lot of time from you. No one can get back link from article if you don’t have any article to submit. Therefore, just shit down and write. The articles with purpose to get back link are not need to write so informative and significant. However, it should be clear and unique. Look into the target keyword, and then pick up a topic for your writing. You don’t need to have good skill and knowledge about the topic. Google is a very effective tool for all of writer to research about what you tend to write. An article should include three parts: introduction, body, and conclusion. You don’t need to write a long article. Most of article directories will approve an article for about 400 – 500 words long.

Secondly, search article directories: after finish your writing, the next step that is get the list of website that you can submit your articles. Google still be an effective tool for you to get the list. Just use some key terms for your searching process like “free article submit”, “article directories”, “article free submission”,  “article submit”, “best article submission”. Some of very good article directories that you may use are: articlebase.com, Squidoo.com, hubpages.com, Enginearticle.com, suite101.com, and A1article.com. It is not so hard for you to get a bunch of websites that allow you submit the articles. However, just list directories that relevant with your article, allow do follow back links, and can be index quickly by search engine.

Thirdly, submit & add links: Most of article directories have editor team who will review all articles before they can be approved for public. Therefore, you have to read careful guideline in each directory before your submission. Pay attention to the requirement for title, summary, and policy of body formatting. Some of directories don’t allow you to put link in body text but author information. Some others don’t allow writer to put link in the first paragraph but the last or lower paragraphs. Therefore, the tip that is you should read some of articles that have been approved to get some over view how to format your article correctly. Read careful guide line will increase the chance that help your article can be approved.  It will be also better for you to put back link from author bio with your target keywords.

Finally, keep track your submission: As I mentioned above, most of articles need to be reviewed by editors before they can be public. Therefore, you must keep track your submission to see whether your article has been approved or not. In the case it was rejected, you should check out the reason that make the article was rejected by editors. The reason can be wrong category, wrong format, or something else. Therefore, you may re-edit and then resubmit or remove the article and submit a new one to get back links from that directory.

All in all, article submission is one of very best way to get back link from quality site. These back links will be useful for you to process internet marketing campaign or search engine optimization. All SEO companies prefer to have back links from article submission. Therefore, if you pay attention to the guideline, the article submission process will be done easily, quickly, and more effectively.
 

Top Reasons That Make Your Internet Marketing Campaign Fail

23/11/2012 14:49

Top Reasons That Make Your Internet Marketing Campaign Fail
In the last few years, in one his speech, Bill Gate said that “In next 5 years, if you don’t have a plan to do business online, it better for you to stop your business.”  Therefore, this is the time for us to see the important of online business and internet marketing. However, most of companies can not apply internet marketing into their business campaign effectively.  Below are some tops popular reasons that make an internet marketing campaign fail.
-    Don’t have good resource: Some people think that internet marketing is not so hard. So, they tend to hire cheap resource to do the task.  Yes, they can save some of money for that. However, that can also be a very serious mistake. It’s usually that cheap resources are people who don’t have good skill about internet marketing. Stupid guy do stupid things, they will take a lot of time to do the task; and sometime they process in the wrong way.  Otherwise, good internet marketers are people who have good skill and knowledge about that field. Therefore, they can process the task better, faster, & more effective.

-    Don’t know target client: I have read a phrase like this “we can not live for all people, we just live for the one who need us”. That’s right, your products can not supply to all clients. Therefore, you need to know who your target client is; and how you reach to them. If you pick up wrong target client, you will never see the effect o f the internet marketing campaign.

-    Don’t have good plan:  Even you do a simplest thing, you still need a plan. With internet marketing, you have to setup a very clear plan to follow. Depend on the plan; you may know which thing you need to do first, which thing can do later. Besides, keep track on the plan you can evaluate the result after a period of time. So, you may have some change for the next step.  

-    Don’t keep track the plan: As I mentioned, even you have a good plan, you till need to keep track the plan strictly to evaluate result after a period of time and get some change. Don’t wait unstill the campaign get done and looking back to see the bad result. This can be too late to correct.
-    Set the target too high & Not Patient enough: All people want to get best result. However, you have to know about your ability and your skill to setup reasonable target. Don’t try to set so high targets and then feel disappointed because we can not reach them.  Besides, you may know that internet marketing is a long term campaign. We can not see the result in some days or some week. If we have a plan to do the campaign in a period of 2 or 4 month, just follow it strictly. Therefore, not patient enough can be another factor that make your campaign going to be fail.
In general speaking, Internet marketing, also known as web marketing, online marketing, or e-marketing, is referred to as the marketing (generally promotion) of products or services over the Internet. This kind of marketing is very useful for small & middle business to promote their product with very competitive price. Therefore, if you tend to do business marketing, just hire good marketer, build up a plan, and then keep track the plan strictly. You will see the wonderful effective of internet marketing into your business.

 

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